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The Famous 5 E’s Selling Structure

The Blueprint Selling Model

Used daily by hundreds of successful sales people around the world, here is the famous Blueprint 5 E's Selling Structure:

  • Explore the Needs: Understand fully want your customer is looking for
  • Establish the interest: A check step to ensure that you have the correct needs
  • Explain the Deal: Showcase your offer
  • Emphasize the Key Benefits: By highlighting how the customers needs can be fulfilled
  • Execute the Next Steps: Go for the close.
  • Explore the Needs: Understand fully want your customer is looking for
  • Establish the interest: A check step to ensure that you have the correct needs
  • Explain the Deal: Showcase your offer
  • Emphasize the Key Benefits: By highlighting how the customers needs can be fulfilled
  • Execute the Next Steps: Go for the close.

A great many people have told us that once learned the 5 E's provide the best structure for success. For more information please contact us via the contacts tab on this website.

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