blueprint is a group of seasoned business professionals

We are dedicated to elevating the confidence of individuals, teams, and organizations. Using tried, tested and true processes, tools and methods, commercial professionals can learn to be disciplined, plan to be prepared and choose to be confident. From mindset to momentum, blueprint designs custom experiences for just-in-time learning and development.

blueprint is a group of seasoned business professionals

We are dedicated to elevating the confidence of individuals, teams, and organizations. Using tried, tested and true processes, tools and methods, commercial professionals can learn to be disciplined, plan to be prepared and choose to be confident. From mindset to momentum, blueprint designs custom experiences for just-in-time learning and development.

The blueprint STORY

blueprint Management Consultants was founded in the UK in 1998 by Ronnie MacDonald, former Chief Executive of Esk Group.  Since their founding, blueprint has never failed to complete a project to complete client satisfaction.

A satisfied former client himself, Erik Aapkes co-founded blueprint Europe, with Ronnie MacDonald in 2019 after experiencing its positive impact on commercial strategy and capability, while in the role of Global Commercial Development Director at McCain Foods’ Learning Centre.

blueprint Europe is headquartered close to Amsterdam, the Netherlands – with partners, consultants and clients located all over the Europe, the Middle East, Africa, Asia and the Pacific.

blueprint EU workshop
blueprintEU workshop
blueprintEU workshop

The blueprint

STORY

blueprint Management Consultants was founded in the UK in 1998 by Ronnie MacDonald, former Chief Executive of Esk Group.  Since their founding, blueprint has never failed to complete a project to complete client satisfaction.

A satisfied former client himself, Erik Aapkes co-founded blueprint Europe, with Ronnie MacDonald in 2019 after experiencing its positive impact on commercial strategy and capability, while in the role of Global Commercial Development Director at McCain Foods’ Learning Centre.

blueprint Europe is headquartered close to Amsterdam, the Netherlands – with partners, consultants and clients located all over the Europe, the Middle East, Africa, Asia and the Pacific.

blueprint EU workshop
blueprintEU workshop
blueprintEU workshop

The blueprint

DIFFERENCE

blueprint adult learning

ADULT LEARNING

At blueprint we recognize that adults learn best in different ways, whether this is by one of, or a combination of:

  • Group Discussions
  • On-the-job Training
  • 1:1 Coaching
  • e-Learning
  • Reading
  • Video

Recognizing the 70-20-10 learning philosophy – 70% is on-the-job, 20% is self-taught and 10% is formal training – we offer blended learning platforms for all commercial skills.

blueprint business experience

BUSINESS EXPERIENCE

The blueprint team is comprised of a number of seasoned commercial professionals. Each partner and consultant has held the position of Director or Vice President in a commercial function of a blue-chip multi-national organization. They are extensively trained in blueprint processes, tools and methods.

The combination of their professional background and the blueprint methodology is what allows them to anchor learning moments in real-life examples and design experiences that level-up the confidence of individuals, teams and organizations.

blueprint collaboration

COLLABORATION AND CUSTOMIZATION

blueprint’s service model is grounded in The Platinum Rule - treat others the way THEY want to be treated...rather than assume that what has worked for others is right for your needs, blueprint’s consultative approach focuses on understanding your unique opportunities and learning agenda.

From the size, tenure and learning style of your team, to the number of days (or hours) you have available, to the depth and breadth of the subject matter, to other topics you wish to incorporate while you have your team together... blueprint’s content, delivery and materials will reflect your organization’s culture, vocabulary and aesthetic.